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Brand building plays a significant role in the success of your business. When done it right, it can set you apart from the competition and attract loyal customers. Whether it’s online or offline, building a brand is not an overnight task. As a business owner, you have to work continuously to grow your brand awareness … Continued

Traditional CMS (content management system) structure might be stopping your organization from reaching to its full potential. If that’s the case, you can consider migrating to a headless CMS. Now, the question is what’s the difference between headless CMS and traditional CMS? A traditional CMS is a monolithic content delivery system in which the front … Continued

Are you planning to build an eCommerce store but confused between BigCommerce and Shopify?  In order to select the right platform for your business, there are several crucial factors you need to compare in both. From BigCommerce & WooCommerce to Shopify, there are so many e-commerce platforms out there. In this post, we will compare … Continued

Be it a standard business website, eCommerce store, or app, paying attention to UX design is a must. While UI (user interface) designer works on design research & visual elements, UX (user experience) designer ensures better usability for the end user. UI and UX are often used interchangeably. Basically, UI includes different elements (buttons, toggles, … Continued

Due to the increase in internet users, having a website is a must. And, it isn’t only about having a website. To survive in this competitive market, you need a website that’s attention-grabbing and helpful to users. Almost all of your competitors have websites with beautiful appearance as well as great functionalities. If your website … Continued

WordPress is a powerful and popular content management system (CMS) that powers millions of websites worldwide. It offers a user-friendly interface and a wide range of themes and plugins to extend its functionality. While WordPress itself is an excellent platform, developers often seek tools and frameworks that enhance the development process and improve the overall … Continued

Application Programming Interfaces, or APIs, have been around since the ages! And now APIs have established themselves as crucial technology in several industries. APIs make it easier and faster for different types of technology to connect. Nowadays any professional from IT to commercial or even hospitality can benefit from these technologies. With big data showing … Continued

Creating a website is the first step to building an online presence. For a non-technical person, it can be confusing to decide how to get started. There are so many platforms for website development. It means anyone with zero coding knowledge can also build a website in no time. Platforms like WordPress have made web … Continued

So, you are planning to build an eCommerce store for your small business, right? Good decision! Be it a small, medium, or large business, having an eCommerce website helps to attract more customers. Out of so many eCommerce website builders in the market (like WordPress, Shopify, etc.), selecting the right one can be super confusing. … Continued

Shopify is considered the go-to platform for all eCommerce needs. The platform has made eCommerce development easy than ever before. Using Shopify, one can build a beautiful store really quickly. The good thing is you don’t need programming knowledge to do it (though having it can help to customize). Developing a Shopify store is quite … Continued

Digital marketing has become a buzzword these days. Businesses nowadays have started switching from conventional marketing (like TV, radio, newspaper, etc.) to online marketing methods (including SEO, PPC, and SMM). The rising online audience plus the effectiveness of digital marketing channels encourage businesses to increase their online marketing budget. Whether you have a small, medium, … Continued

With popular CMS platforms like WordPress, Wix, Squarespace, etc., website development has become super-easy. With these platforms, anyone can build a beautiful website even without a technical background. Due to its simplicity and ease of use, WordPress has become a go-to platform for everyone. Currently, WordPress powers over 42% of all the websites on the … Continued

Starting from researching the idea to deployment, so much goes into the app development process. Depending on the project’s complexity, it can take about 3 to 9 months or more to create an app. Features and functionalities you want in the app impact the time duration. It comes down to the requirements. If your requirement … Continued

With the rising online shoppers, not having an e-Commerce store means missing out on so many potential customers. When i

While traditional CMS (also known as “monolithic”) has a frontend and backend coupled together, headless CMS is a content management system that separates the backend from the frontend. It connects both via APIs (application programming interfaces). Headless CMS has become a buzzword these days. Is it a fad or it is here to stay? Headless … Continued

Building a website is the first step toward online presence. As people started spending more time online, it’s imperative to have a website. With the rising competition, not having a website means you will miss out on so much business. If you want to launch your business website as quickly as possible, you can use … Continued

WordPress is the world’s most popular CMS (content management system). It was built originally as a blog publishing system, but today it has been used for various web contents like forums, membership sites, LMS (learning management system), etc. Do you know WordPress powers 43% of all the websites on the web? In terms of content … Continued

If your Shopify store is not ranking on top search engines like Google, you won’t get enough traffic and conversions. So, why is your website not showing up on Google? There can be various reasons behind your store not appearing on Google SERP (search engine results page). It might be because of indexing issues, using … Continued

For those starting an online business, having a website is a must. But for those who want to scale their existing business online, having a mobile app can help a lot. Android and iOS are the most popular smartphone operating systems in the world. Android has a market share of around 71%, while iOS holds … Continued

In order to succeed in this competitive market, having an online presence is a must. Having a website is important because your customers expect it. It helps them get contact information, make purchases, know more about your products/services, and stay updated with your business. With more than 63% of the global population using the internet, … Continued

The mistake most businesses make is that they get a website created and forget. Many businesses invest a huge amount of money in creating beautiful websites but don’t pay attention to the site’s regular maintenance. After your business website is created, you need to make sure it is running smoothly whenever someone visits it. This … Continued

Over the past few years, the eCommerce market has seen exponential growth. In 2021, the global e-commerce market reached a value of $13 trillion. IMARC Group estimates the global eCommerce market reached $16.6 trillion in 2022. By 2028, it is expected to reach $70.9 trillion, exhibiting a CAGR of 27.43% during 2023-2028. With the increase … Continued

Are you unsure of whether your business really needs a mobile app? To give your business the ability to reach a wider audience and stay ahead in the competitive market, your business needs a mobile app. With the rising number of mobile users, around 6.37 billion population uses smartphones. While a website can be great … Continued

People often get confused between UI and UX. You will find people using both terms interchangeably. Well, both are related, but not the same. User interface (UI) design is about actual interfaces with which users engage, while user experience (UX) design is about the user’s journey when using the product or service. The UI designer … Continued

User interface design creates a significant impact on user experience. A website or app with visually appealing designs will get a higher engagement rate than ones with poorly designed user interfaces. Paying attention to UI design won’t just improve user experience, it will help with conversion as well. It will keep users engaged with your … Continued

In this digital age, not paying attention to online marketing is like not doing marketing at all. Regardless of your company size (be it small, medium, or large) and industry, digital marketing lets you reach an untapped audience even if you have a small budget. As per recent data by Statista, there are around 5 … Continued

Just having a website is not enough. To generate leads and sales with the website, it’s essential to work on online marketing methods. When it comes to digital marketing, SEO (Search Engine Optimization) and PPC (Pay Per Click) are the most popular channels you will come across. If you are confused about whether you need … Continued

Today, users don’t spend their time on poor-quality websites. The reason is, people have so many options. If your website fails to provide a quality user experience, your visitors are just a few clicks away from your competitors’ websites. To survive in this competitive market, having an appealing, easy-to-navigate website is a must. There’s so … Continued